Strategy and launch planning

Managed operations

Compliance management

Carrier and aggregator relations

Revenue enablement

Strategy and launch planning

Managed operations

Compliance management

Carrier and aggregator relations

Revenue enablement

Kulu

Your customer messaging program,built and run for you.

Kulu is a messaging technology and managed services company that plans, launches and runs customer messaging programs for software platforms and enterprises.

A team behind every program.

You get a working messaging program and the people accountable for it, without building a messaging team of your own.

Strategy and launch planning

We help you decide which programs to offer first, who they serve and how to roll them out to your customers.

Managed operations

Our team runs deliverability, carrier relations and registrations day to day, and fixes issues at the source.

Compliance management

We vet every partner, review campaigns before launch, enforce consent and opt-out standards and monitor traffic continuously.

Revenue enablement and customer conversion

We help you package and price messaging as a paid feature, and build programs that move bookings, payments and other numbers your customers track.

Services and technology.

Bring us in for the whole program or only the parts you need. Every option, platform alone included, runs under our vetting and review.

Services

From first plan to daily operations.

Custom development

Integrations, workflows and features built around your product and the systems you already run.

Brand integration

We fit the portal, onboarding and customer-facing screens to your product so messaging feels native to it.

Provider relations

We work directly with carriers and aggregators on vetting questions, traffic issues and their feedback, and act on what they flag.

Deliverability management

We track throughput, delivery rates and carrier feedback, and when traffic is filtered we fix the consent or content issue behind it.

Registration management

We prepare and maintain registrations only for brands and campaigns that meet carrier and industry compliance standards, and keep every filing accurate.

Program reviews

Scheduled reviews of delivery, opt-out and response data, ending in specific changes to make next.

Technology

The platform underneath every program.

(415) 555-0142Juniper & Co: Your order ships Friday.Delivered
(212) 555-0187Can we move it to 3 PM?Received
(646) 555-0123Northwind: Your code is 482913.Sending

Messaging API

Send and receive messages through one API your engineers can wire into your product.

Short code52210
Toll-free(833) 555-0142
10DLC(415) 555-0199

Short code, toll‑free and 10DLC

All three sender types, provisioned and managed from one place.

messaging.yourbrand.com
Brand colors

86

Customer accounts on your portal

Branded customer portal

Your logo, colors and domain on the portal your customers log into.

Harbor Dental3 numbers
Fieldline7 numbers
Brightpath1 number

Sub-accounts

Give each customer their own account, numbers, users and limits, each vetted and registered before it sends.

Delivered98.7%
Opt-outs0.4%

Reporting

Delivery, volume and opt-out data by customer, campaign and number.

Harbor Dental$1,446.30
Fieldline$957.12
Billed this month$31,440.00

Rebilling

Set your own rates and bill each customer for what they send.

message.deliveredmessage.receivedoptout.createdcampaign.approved

Webhooks

Delivery receipts and inbound replies pushed to your systems as they happen.

The same platform our team uses to run your program.

How we work together.

Every engagement follows the same four stages, so you always know what happens next and who owns it.

  1. 1

    Discovery

    We learn your business and what your customers need to send, and vet your company and use cases before any work begins.

  2. 2

    Design

    We design the program: sender types, consent flows, registrations, integrations and the brand experience your customers see.

  3. 3

    Launch

    Once your program clears our review, we file registrations, provision numbers, connect your systems and take it live.

  4. 4

    Manage and optimize

    We monitor traffic continuously, enforce industry compliance standards, act on carrier feedback and tune programs as they grow.

Made for platforms that own the customer.

If your customers already run their client relationships through you, messaging the people who've opted in is a natural service to add.

CRM

Reminders and two-way conversations that live inside the record your customers already work from.

Copperleafnow

Hi Sam, it's Priya from Copperleaf. Still good for our 3 PM call?

Marketing automation

Messaging steps built into the journeys and campaigns your customers already run.

Juniper & Conow

Juniper & Co: Spring sale starts now, 20% off through Sunday. Reply STOP to opt out.

Customer support

Agents resolve tickets by message, from the same queue they use for everything else.

Brightpathnow

Brightpath: Ticket 4471 is resolved. Reply 1 if that fixed it, 2 if not.

Vertical SaaS

Reminders, dispatch alerts and payment notices built for the industry you serve.

Pinecrest HVACnow

Pinecrest HVAC: Your technician is 15 minutes away and will text when parked.

Messaging your own customers directly? We plan and run in-house programs too. Tell us what you need

We protect the channel.

Carriers, aggregators and the people receiving every message depend on senders acting responsibly. These are the standards we hold every program to, and we enforce them ourselves.

Our Acceptable Use Policy sets out what we allow and what we turn away.

Partner vetting

We review every partner and every sending brand before onboarding, and turn away high-risk content and third-party lead generation.

Registration

We file only for brands we've vetted and campaigns we've reviewed, with accurate use case, sample message and opt-in details, and keep them current.

Consent and opt‑out

We require documented opt-in for every program, check it before launch and never allow purchased or shared lists. STOP and HELP work on every number.

Content review

We review every campaign against the CTIA Messaging Principles and carrier codes of conduct before launch, and again whenever it changes.

Monitoring and security

We monitor traffic continuously for complaints, opt-out spikes, carrier flags and misuse, pause senders who fall short, and tightly control access to accounts and data.

We've done this before

Industry relationships

We've built close working relationships with carriers and aggregators, and we act on their feedback without delay.

Deliverability

We know what carriers filter and why, and we build every program to reach the people who asked to hear from it.

Campaign submissions

We know what reviewers look for in brand and campaign submissions, and we file them accurately and keep them current.

Let's talk.

Tell us about your customers and what you're planning. We'll set up a call to talk through strategy, launch, pricing and how we vet new partners.

sales@kulu.io

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